BRAND & PRODUCT LAUNCHES

Landing Forty Two understands that a successful brand or product launch is all about impact. It’s about creating an unforgettable moment that captures attention, builds anticipation, and leaves a lasting impression. That’s why some of the world’s most forward-thinking brands, from Yves Saint Laurent’s Black Opium Neon launch to Huawei Developer Day, have chosen this space to unveil their latest innovations.

As the UK’s highest dedicated event venue, Landing Forty Two offers an unmatched setting in one of London’s most recognised skyscrapers, the Leadenhall Building, better known as The Cheesegrater. With floor-to-ceiling windows framing rare, panoramic views of the city skyline, the venue creates an immediate sense of scale and exclusivity.

More than just a striking location, Landing Forty Two is a fully adaptable blank canvas. The pillar-free layout provides complete creative freedom, allowing brands to transform the space with immersive installations, bold branding, and dynamic staging. Step-free access and a dedicated goods lift ensure seamless production, making it easy to bring ambitious concepts to life.

For brands looking to make an impact, Landing Forty Two is more than a venue—it’s a stage for innovation, storytelling, and unforgettable first impressions.